Today I am going to write on SEO for Absolute beginners, because if you write good, your site template is good looking, even you have a .com domain name but not SEO then your are not promoting your work on the web and missing a major part.
The Site Name.
A website or blog name is one of that part of your blog which a reader see first of all before visiting it. It can be your blog’s first impression for a reader. So, it should be related to your blog contents. What I mean by this that if your writing a blog about making money by blogging your blog name should be like something blogging-for-dollars.com etc. It makes a good impression on the readers and also on search engines like Google, Yahoo, MSN and others.
The Title Tag.
It is the most important part of your blog or website from a SEO expert’s point of view. It’s also one of the parts of your blog, which a reader see at first. The title tag of the site appears in Google index search queries. So, using your blog’s keywords in the title tags is always a good practice for better SEO. You can use 2 or more related keywords in each title tag. The title tag for every page must be unique and different from every other single page. The title should not be more than 65 characters, because search engines can only show 65-character title in the search queries.
The title tag must contain dense and content related keywords. Dense keyword means keyword that a user uses more for searching anything. For example if a person searches in Google by typing keyword “SEO blogger” 330 times a month and other one search in Google by typing keyword “SEO for blogger” 150 times a month so, its clear that “SEO blogger” is dense keyword than “SEO for blogger” because of number of searches per month. The keyword should appear at least 2 times in a title and only use your content related keywords.
You can find your content related dense keywords by free Google Adword keyword tool.
The Description Meta Tags.
The Second part that appears in search queries is description of your site. It’s second most important factor, which a SEO expert can imagine. The description tag of a blog appears in the middle of the title and site URL.
A description tag is longer than title. You can write 165 character in it, more than 165 doesn’t appear in search engine query. As the description tag is important and webmaster can write it longer like a brief message to readers so, its an opportunity for webmasters to write an attractive brief message no longer than 165 characters that can force a reader to visit your site or blog immediately.
Using your keywords in description tags is helpful for your blog’s SEO and it also increases your blog rank in a query for that keyword. Like a title tag a description tag must be unique and different form every other single page of your blog.
The URL Structure.
As you know that URL is your website address. Many websites are using numbers and codes in URL like this (you-domain.com/p34s? 46) this is very bad practice. The URLs should be consist of text instead of numbers, because search engines are able to optimize URLs and it should contain your keywords which help search engines in finding your site. The URL should not be too lengthy.
The Website Navigation.
It’s also an important part as it’s included in Adsense terms and conditions “That a site must be easy to navigate”.
Making a site navigation easy helps search engines and the user both. It also helps search engines to find your site easily from head to tail. Add breadcrumbs in your site, make a hierarchical site, make robot.txt file etc.

1 comments:
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